
Louis
CEOProduct, vision and simplicity. Keeps the course between field, business and execution.
Soren is building the infrastructure for field procurement. Thousands of teams — in construction, industry and energy — already rely on Soren to take back control. But the hardest part is still ahead.
We obsess over talent to an unusual degree, and we're designing a company built as a haven for self-motivated people who move without being pushed. This work demands our best.
If this sounds exciting, we'd love to hear from you.
Every topic is treated as a piece of the company. We understand the need, we decide, we ship, then we measure what works.
Few certainties, little time, no surplus resources. We like short paths, clever solutions and fast decisions.
We listen to the field, we challenge our ideas, we look at the facts, and we're willing to change our minds fast.
We're not looking to add layers, but people who can own a strategic topic end to end: understand the need, prototype it before coding it, get to the bottom of the problem and ship it cleanly. Whoever opens a topic drives it to the finish — with a modern stack and debt kept in check, to move fast without breaking what's next.


Product, vision and simplicity. Keeps the course between field, business and execution.

Ten years in tech entrepreneurship. Builds the relationships with major accounts and turns the field into revenue.

Ex-Amazon, four years a Lead PM. Bridges operations, product and real-world use.

Ten years of SaaS. Designs the data foundations the product can grow on.

Ten years of B2B products. React, mobile, design systems: a demanding UX for field users.

PhD, ten years of data and real time. Ships AI to production, where it actually creates value.
We design, we ship, we own. Nobody waits for a perfect spec to move.
Rigor, judgment, a useful critical eye. We want people who improve the system.
The atmosphere is healthy, but the bar is high. We speak frankly because we want to build something excellent.